This book examines, first, the very significant differences between managing for dignity and for stockholder value, then a number of successful businesses that are managed profitably and sustainably to protect and enhance the dignity of employees, customers, and other stakeholders, albeit in different ways and styles. The managers of those firms invariably ignore short-term accounting figures; they know that their businesses are much more than numbers and behave accordingly. The evidence in favor of managing for dignity is largely anecdotal and empirical—which some philosophers opine is the source of all knowledge. I’ve added a smattering of statistical evidence by comparing such broad metrics as employee and customer retention.